Welcome to So Hilarious - Comedy & Ethical Clothing for LGBTQIA+ Folk & Feminists

Hello there,

I'm Jane Postlethwaite — a Lesbian Cumbrian (UK) stand-up comedian, accidental business owner, and firm believer that clothing can say something about who you are before you've even opened your mouth.

You might know me from TikTok or Instagram as @JaneDoesComedy, where I spend an alarming amount of time making lesbian memes.

So Hilarious was born from two things I care deeply about: representation and sustainability. I wanted to create a clothing brand that celebrates LGBTQ+ people, feminists, and anyone who enjoys a healthy amount of swearing, while also making sure the clothes themselves are produced as ethically and responsibly as possible.

Like a lot of people, I started asking questions about where my clothes came from, who made them, and what impact they were having on the planet. After far too many hours of research, I realised I couldn't find exactly what I was looking for — so I decided to create it myself.

Every item is printed only when it's ordered, helping to reduce waste, and our products are chosen with sustainability, quality, and ethics in mind. No fast fashion. No warehouses full of unsold stock. Just clothing made for real people who want to wear something that actually means something.

Alongside comedy, I'm passionate about helping underrepresented voices be heard. I run comedy nights and masterclasses that support women, non-binary people, and LGBTQ+ performers because the world needs more diverse stories, more different perspectives, and frankly, more funny people.

Whether you're here because you spotted one of my videos, you're looking for your new favourite LGBTQ+ t-shirt, or you simply believe people should be free to be themselves, you're very welcome.

My goal is simple: help people feel seen, celebrate who they are, and take up a little more space in the world.

Thanks for being here.

Jane
Founder of So Hilarious
@JaneDoesComedy

Be assured that So Hilarious ticks all the best boxes: 

✅ Made from organic cotton or recycled polyester - no nasty chemicals 

✅ Printed with eco-friendly vegan ink - no nasty toxins 

✅ Ethically sourced / Ethically made - no one suffering in a sweatshop

✅ No child labour and no sweatshops

✅ Fair Wear Foundation approved  

✅ Printed each item fresh to order for virtually zero waste

✅ Supporting LGBTQ+ charities which help people in need

Our products do take longer to get to you as we print all our items to order so make sure you get the right size the first time around. 

We hope you find your favourite t'shirts here and when you do, make sure you send us a photo of you wearing them so we can show you off on our Instagram and our Facebook page. 

Our Clothing Values 

You might be buying quickly and cheap, but did you know the impact of fast fashion?

Fast fashion has an enormous environmental footprint during its production and disposal. It's one of the most harmful industries in the World. Knowing this we have sourced ethically made, organic, fair-trade and vegan clothing. 

It's far more sustainable to buy quality clothing you're going to love and cherish forever. That's why we only print a fresh item when you order and yes it takes a little longer to get to you, but it is worth it. 

Why does using organic cotton matter?

Let's start by telling you that non-organic cotton is a menace to the people who make it, it pollutes the environment and is harmful to wildlife. Harsh nasty chemicals are used and workers in cramped conditions breathe them in leading to poisoning and even death. The chemical impact from these factories also effects animals and local wildlife such as fish and birds also being poisoned and dying. 

This is far from hilarious and we need to do better. How?

We use organic cotton so we can ensure our clothing is ethically made and responsible to protect workers, animals and planet Earth. Our products are made free of harsh chemicals, no fertilisers or pesticides. They also use less water during production. 

Who made my clothing and are they OK?

Yes, we've made sure our products are sweat-shop free! Our clothing is ethically made in GOTS-certified and Fair Wear Foundation approved facilities. The people who make them are in safe and dignified working conditions. They receive a fair living wage and a legally binding contract. No child labour, ever.

Are the animals safe?

Yes, we're 100% cruelty-free and plant-based company so no animals have been harmed in the making of your new t-shirt, which has been PETA approved. We are against animal testing and aim to use vegan ink in our print designs. 

Did you know we like to give back?

We regularly make donations to a charity we feel align with our values. We pick from various charities that support women, the LGBTQ+ communities and young people. We currently support Barrow Women's Community Matters a charity based in the North West who help women, young people and their families. We collect period supplies from our comedy events for the charity. 

Does this all sound good to you? 

We hope you love our designs and wear them with pride knowing the story behind them. Tag us in your photos @SoHilariousCom on Instagram so we can see! 

If you want to know anything else or have any suggestions for us get in touch using the contact form.